Love at First Sight: The Mobile Advertising Strategy That Makes Indian Dating and Matrimonial Apps Irresistible

By

February 11, 2025
What does it take to capture hearts in a sea of swipes? With dating apps drawing 381 million users globally in 2023—and forecasts pushing that to 452 million by 2028—the competition is fierce (Source- Statista). Nowhere is this more evident than in India, the second-largest market for dating apps, where close to a quarter of […]

What does it take to capture hearts in a sea of swipes? With dating apps drawing 381 million users globally in 2023—and forecasts pushing that to 452 million by 2028—the competition is fierce (Source- Statista). Nowhere is this more evident than in India, the second-largest market for dating apps, where close to a quarter of  Read More  dating, relationships, love 

By